Local shops in Silsden are fighting back against the giants and will be offering residents and visitors a chance to shop local online from 3rd March. The shopkeepers have got together to create an online shop window with click and collect for the town.
Silsden shops have decided to opt into the new shop local website ShopAppy.com and will launch the new service at the Duck Pond in Silsden with free giveaways from local shops, dancing emojis, and a free prize draw. The launch takes place from 9.30 to midday and will mark the twelfth town to join the scheme.
The shop local scheme has been championed by local Silsden resident Sue Barker who said “we are so lucky in Silsden to have a great range of independents. But they do have to work very hard to survive with the pressure of online giants and major retailers and supermarkets surrounding them. There are many customers, like me, who would like to spend more locally but lack the time to do so. ShopAppy.com brings local shops, services and their products together in one place which will make it easier for us to all to support our local businesses”
The new website promises customers an easy all in one local shopping experience with one simple check out and one click and collect at the Red Lion in the centre of the town after the shops have closed.
Helen Rampling, Manager and owner of the Bilaluci Café is enthused about the scheme “I’m pleased to be part of ShopAppy. Bilaluci is a long standing family business and it is great that I can now offer my customers another option to view my products and shop at Bilaluci. I have seen local businesses come and go over the years and believe that ShopAppy will help our high street and strengthen our community by being more accessible to customers.”
Hills Bakery which went under new ownership in 2017 and Sarah Morton, owner of the bakery sees ShopAppy as perfect timing after a year of transformation for the business “We have decided to go one step further to attract other people that live in the village, who would not normally be able to shop here as they work full time. The scheme ShopAppy lets them do just that. Order online and collect on their way home. Great idea!”
Clare Woodhead – owner of Woodheads Gym believes the scheme will help raise awareness of the health and fitness offer – ‘Through Shopappy, Woodhead’s Gym are hoping to inform the residences of Silsden and the surrounding area about the health and fitness services we offer, our classes are small and friendly, and offer something a bit different form your usual everyday gym’
Silsden residents will be able to view and get a wide range of products from Silsden. Stephanie Calvert-Smith, owner of Dogsbody & Friends of Silsden says “I am looking forward to supplying our wonderful range of pet foods and accessories to more local people who are unable to get us during normal shop hours.”
The Red Lion hotel is to be the click and collect point for ShopAppy in Silsden ensuring people will be able to browse, order and click and collect their shopping in the daytime and evening.
Founder of the scheme, Jackie Mulligan said “this is a great start for ShopAppy in 2018, marking the 12th town to join us. Customers love the ability to see what is on offer locally and we need more residents to think local first instead of opting to always shop with the multinational online giants. Click and collect provides convenience but with a local conscience. If more people shop local we can safeguard the character of our local towns and high streets. It really is a case of use it or lose it.
Customers in Silsden who sign-up to ShopAppy will receive £5 off their first shop.